Boutique agency

We launch manufacturers on Russia’s marketplaces — from zero to category leaders.

Ozon
Wildberries
Yandex Market
$4.5M+
annual revenue of the brands we launched from zero
TOP-10
in the category — from zero, against Colgate and other global giants
5 years
we know the platforms from the inside, not from guides
backed by real cases

Case studies

Every screenshot comes from a real seller dashboard. More detail in a live conversation.

Manufacturer • Launched 2025 • NDA

An unknown toothpaste brand against the category’s global giants

$0 at the start$1.7M / year

The client came by referral with a written description and a photo of a product that did not exist yet. Priced three times above the market.

We built the positioning, the 3D model, the content and the on-platform promotion strategy within the agreed scope. Two months in it became the No.1 fastest-growing brand in its category according to a leading Russian marketplace analytics service, and within 18 months it reached 10th place in the category with just two products — pushing past global brands with vast product ranges.

No.1
fastest-growing brand in the category
2 SKUs
the entire product range
2 marketplaces
WB and OZON
+2 SKUs in 2026
our team took part in developing their formulations
Tap any screenshot to open it
Manufacturer • Launched 2025

Russia’s largest cosmetics factory enters marketplaces for the first time — run by us

$0 at the start$1.05M / year

The client came by referral, entering e-commerce for the first time. Out of the full range we selected 50 products by payback speed and brought them onto Wildberries over 2025. Since 2026 we have been developing products specifically for marketplaces together, and scaling to Ozon and Yandex Market (Russia’s third-largest marketplace).

50 SKUs
successfully launched from the existing range
Joint development
of new products built for marketplaces
Tap any screenshot to open it
Major distributor • Launched 2024

A food distributor:
from wholesale to marketplaces

$0$275K / month

One of the largest food distributors in Russia (tea, coffee, chocolate). It entered e-commerce for the first time in 2024. The company was built for wholesale: together we rebuilt its internal processes for marketplaces, assembled a dedicated team and set up a pipeline for launching and running the range. The growth came from processes done right.

4,000+ SKUs
launched from zero
A dedicated team
a pipeline built for the client
$1.2M
in orders in the first half of 2026
x2
year-over-year growth
Tap any screenshot to open it
Small manufacturer • Promoted since 2022

Decoriton: a small workshop with two machines — 21x growth in a year

$4.2K / month$92K / month

At the start: a small production site, two laser cutters and an inefficient range — 100+ SKUs, of which only two brought in revenue.

Within a year we found three open, fast-growing categories that fit the workshop’s capacity and specialisation — including 3D puzzles, which we entered with our own model. Together they grew the client’s revenue 21 times over.

x21
revenue growth in 12 months
No.1
in the acrylic category
x2
the production site itself grew
No.1
in the plywood category
Tap any screenshot to open it
Clothing brand • Minimal budget

Evangelia: launching jeans on almost no ad budget

$600 budget$180K / 3 months

A young women’s clothing brand: a large batch of a single jeans model in two colours on hand — and almost no promotion budget.

We bet on content and positioning: a turnkey photoshoot, infographics that sell, solid SEO, and stock spread across regional warehouses. We put $600 into ads at launch — the listing started selling before it had a single review, and the platform’s algorithms picked it up on their own.

<1%
share of ad spend
2 SKUs
one model, two colours
Sold from day one
before the first reviews
3 months
length of the engagement
Tap any screenshot to open it

What we take on

The full operating cycle — from market analysis to answering every single review.

Strategy and unit economics

We decide on data, not on gut feel. Every product is costed before launch.

  • category, competitor and demand analysis
  • unit economics for every product
  • a launch promotion strategy with costs calculated
  • product matrix and launch roadmap

Content and product listings

The listing is your salesperson. We make it the best one on the shelf.

  • analysis of competitors’ positioning and visuals
  • briefs for the photoshoot, the 3D product model and the infographic design
  • art direction through the design process
  • building listings with SEO
  • A/B testing content to lift conversion

Advertising and promotion

We don’t pour budget in — we manage it.

  • daily monitoring and optimisation with an automated bidder
  • control through our own campaign dashboard with AI analytics
  • calculating and holding a target ad-cost-of-sales ratio
  • a strategy for pushing new products into top search results

Supply and stock

Stock close to the buyer — without concentrating the risk.

  • weekly analysis of regional demand
  • our own stock-tracking system by region
  • calculating, planning and running shipments
  • selecting regional fulfilment partners and working with them

Platform deals and promotions

We join a promotion when the maths works — and deliberately skip it when it doesn’t.

  • tracking the promotion calendar
  • costing participation for every product
  • entering and exiting on time

Expanding the range

We find new products through demand, not guesswork.

  • finding categories where a buyer’s problem is still unsolved
  • building the profile of a future product from analysis
  • joint product development — from idea to listing

Working with you

You always know what is happening with your store.

  • regular meetings: metrics, hypotheses, plans
  • direct contact with the team, not a call centre
  • when things get difficult, we don’t clock off at 6 p.m.

Get in touch — let’s talk about your project

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